About the book Strategic Writing for UX is the first book about UX writing from a major publisher (O'Reilly Media.) One of these items is dispatched sooner than the other. UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. While that book focus more on how to write good UX content, this is more about the thinking and preparation before you start to write. Nice amount of details to understand UX writing. Disabling it will result in some disabled or missing features. I’m a firm believer that the … Writing Is Designing: Words and the User Experience: 1, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter), Everybody Writes: Your Go-to Guide to Creating Ridiculously Good Content, Laws of UX: Using Psychology to Design Better Products & Services, Content Strategy for the Web (Voices That Matter). My personal favorite is the 30/60/90 day game plan for starting a new role, as well as the documentation and measurement chapters. Save up to 80% by choosing the eTextbook option for ISBN: 9781492049340, 1492049344. In stock. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky. Strategic Writing for UX Drive Engagement, Conversion, and Retention with Every Word. I’ve been using its tables and examples since I got it. But how do you choose the right words? Approved third parties also use these tools in connection with our display of ads. It also analyzes reviews to verify trustworthiness. Strategic Writing for UX Writing is as important as visual design in UX, and this book explains how to do it right (Image credit: O'Reilly) Buy it on Amazon When it comes to UX, visual design is usually the area that gets discussed the most, but getting the words right is just as … This item: Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky Paperback $25.99 In Stock. Great introduction, solid examples, robust enough for mid-level folks, Reviewed in the United States on September 9, 2020. Kindle Edition. Torrey provides ideas for frameworks and systems to ensure that users can recognize a product’s voice, understand it, and achieve their goals. Strategic Writing for UX gives fantastic advice on the application of UX principles at a very granular level. Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. This book really helps to explain how words form an integral part in the two-way conversation between a product and its user, and offers helpful methods and tips to frame content decisions in a reliable process. Endless jargon. by Torrey Podmajersky ... We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. It also analyses reviews to verify trustworthiness. Buy now on amazon.com New. Speaker - Torrey Podmajersky Words can work as hard as any other part of the UX to drive engagement, conversion, and retention. Sent from and sold by Amazon. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word, Choose from over 13,000 locations across the UK, Prime members get unlimited deliveries at no additional cost, Dispatch to this address when you check out. Prime members enjoy fast & free shipping, unlimited streaming of movies and TV shows with Prime Video and many more exclusive benefits. Written by Torrey Podmajersky When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. Reviewed in the United States on March 21, 2020, These book provides a good direction for understanding how to structure your site including style element considerations. There's a problem loading this menu at the moment. If you're considering moving into UX writing, you'll welcome the footsteps this book gives you to follow. Strategic Writing for UX is a practical and valuable guide which organizations at various levels of UX Writing maturity can apply to their products. Author, Strategic writing for UX; Seattle, USA; Australia. Product researcher at Instagram; New York City, USA; Torrey Podmajersky. You'll use frameworks and patterns for content, methods to measure the content's effectiveness, and processes to create the collaboration necessary for success. Sent from and sold by Amazon. I especially appreciate the chapter that outlines what to do on the job during the first 30 days, 60 days, and 90 days to gain trust and build a foundation for effective, rewarding UX writing. Start your free trial. Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books. When you depend on users to perform specific actions-like buying tickets, playing a game, or riding public transit-well-placed words are most effective. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word. In order to navigate out of this carousel please use your heading shortcut key to navigate to the next or previous heading. Skip to main content. by Torrey Podmajersky ... We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. And the workplace advice you get from this seasoned practitioner is priceless, like having a generous co-worker making time to show you the ropes. So, tell me a little bit about how the book came to be, Torrey. Try again. I pitched Strategic Writing for UX after attending Confab 2018, where I met more UX writers (product writers, content strategists, etc.) So there we have it! Reviewed in the United Kingdom on 24 May 2020. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word eBook: Podmajersky, Torrey: Amazon.com.au: Kindle Store by Torrey Podmajersky ... We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. Unable to add item to List. Reviewed in the United States on October 5, 2019. Yet Torrey also does this in a reasonably concise way. Strategic Writing for UX. The best UX writing resource, however, isn’t any of those I’ve mentioned. The print version of … You'll black out halfway through page two. The content can be as consistent… Strategic Writing for UX on Vimeo You'll want to borrow the examples showing how to present UX text ideas to colleagues. Excellent guidance for a fascinating field, Reviewed in the United States on January 5, 2020. Customers who viewed this item also viewed. Your recently viewed items and featured recommendations, Select the department you want to search in. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word by Torrey Podmajersky available in Trade Paperback on Powells.com, also read synopsis and reviews. She has written inclusive, accessible consumer experiences for Google, OfferUp, Xbox, Microsoft account, Windows apps, privacy, and Microsoft education related experiences. Strategic Writing for UX by Torrey Podmajersky Get Strategic Writing for UX now with O’Reilly online learning. When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. The section about creating a voice chart was especially useful in helping us to think through the way our company wants to communicate with our customers and how to align the voice with the user's purpose for using the product in the first place. I think this book is just what the new-ish UX writing field needs! Please try your request again later. No, the best way to learn about UX writing is by doing. An excellent read for designers of all types as it can be all too common for the words in the user interface to become an afterthought. 1-Click ordering is not available for this item. The content can be as consistent as the navigational elements, and convey the brand as clearly as the color palette. Torrey has a Bachelor's degree in Physics from UW, a Masters in Curriculum & Instruction from Seattle University, and has done freelance fiction writing, home health care work, foster parenting, high-power rocketry, marketing communications, and physical product design. E-mail after purchase. Think Like a UX Researcher by David Travis Paperback £37.04. (Voices That Matter), 100 Things Every Designer Needs to Know About People (Voices That Matter). O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers. Torrey’s a UX Writer at Google, and she’s also the author of the forthcoming book Strategic Writing for UX. Well done! in one place than I had ever seen in one place – 40 of them! Try Prime EN Hello, Sign in Account & Lists Sign in Account & Lists Orders Try Prime Cart. Torrey Podmajersky is a UX content strategy consultant, formerly the head of content strategy at OfferUp. We use cookies and similar tools to enhance your shopping experience, to provide our services, understand how customers use our services so we can make improvements, and display ads. Principal UX designer at Bill and Melinda Gates Foundation; Seattle, USA; ... Design research lead for IMDb at Amazon; Seattle, USA; Nate Foulds. Highly recommend. O’Reilly members experience live online training, … And most of these writers were struggling with the same demons I … © 1996-2020, Amazon.com, Inc. or its affiliates. Words can work as hard as any other part of the UX to drive engagement, conversion, and retention. For starters, you walk through three example apps with distinct voices, with loads of screen shots and a voice chart that you can use as a blueprint for creating voice guidelines for your own team. Ships from and sold by Amazon.com. This page works best with JavaScript. Your recently viewed items and featured recommendations, Select the department you want to search in, Reviewed in the United States on September 25, 2019. Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word Torrey Podmajersky. The book’s practical advice for mapping conversations as a method of understanding a user’s interaction is helpful, as is a framework for establishing consistency in labeling and voice. Great tips on how and where to say the things to engage people. As a bonus, the Kindle version is thoughtfully formatted, with legible images and tables. Reviewed in the United States on May 23, 2020. Strategic Writing for UX manages to cover a lot of ground with enough detail to educate, enough examples and research, to form and educate the UX writing newbie as well as the more experienced person. Strategic Writing for UX is a practical and valuable guide which organizations at various levels of UX Writing maturity can apply to their products. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. An excellent book. Strategic Writing for UX is a practical and valuable guide which organizations at various levels of UX Writing maturity can apply to their products. Insanely repetitive (fun drinking game: sip every time you see the word "goal" or "organization"). THE UX Content book for all types of product designers, Reviewed in the United States on January 20, 2020. To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Great complimentary guide for other content strategy books. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. Top subscription boxes – right to your door. Amazon.com: strategic writing. Torrey provides ideas for frameworks and systems to ensure that users can recognize a product’s voice, understand it, and achieve their goals. Get Strategic Writing for UX now with O’Reilly online learning. Strategic Writing for UX. Sent from and sold by Amazon. But how do you choose the right words? Strategic Writing for UX Drive Engagement, Conversion, and Retention with Every Word 1st Edition by Torrey Podmajersky and Publisher O'Reilly Media. Strategic Writing for UX: Drive Engagement, Conversion, and Retention... 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